When traffic gets under control!

Now, it’s easy to monitor and analyze the whole online ecosystem for the digital identity for a topic, product, brand or company or may be also our client, his competitors and his services importance and mentions through our Social Media Monitoring Service.

The monitoring covers several online channels including blogs, forums, online review and news websites in addition to social networks such as Facebook, twitter, Flickr, youtube and others.

The method used for analyzing retrieved data follows a path of recording/listening then understanding and analyzing, aimed at judging the effectiveness of the Company communication strategies from both quantitative and qualitative perspectives.

The phases of analysis comprise:

  • Crawling the online space to capture and extract relevant data.
  • A semantic analysis aimed at classifying messages on the basis of previously defined messages (popularity, most discussed subjects, emerging trends).
  • Sentiment Analysis by assigning an appraisal rating (positive/negative/neuter) of the analyzed messages.
  • Data presentation in a useful and meaningful way the disposals certain trends or valuable findings along with our recommendation about best practices to make the best use of those findings.

This service results in a credible supportive report verifying accurately all what has been said online on a subject, product, brand or company. This report acts as a timing SWOT analysis to the client showing it the ranking of its products or services, its edge over its competitors, the USP and mentions of its competitors, general impression about it in the perception of its consumers and what media channel should be used to create a broader reach and achieve higher sales.

 

Interact Egypt launches Basim kids magazine portal!

Interact Egypt is proud to announce the launch of Basim kids magazine portal www.Basim.com. This portal is the latest addition to the Saudi Research and Marketing Group strategy towards E-publishing and moving strongly and rapidly to the digital world.
This portal acts as the online identity of Basim Magazine as well as a safe social network for Arab kids. It reflects the same existing print identity, on the internet, to provide Basim magazine content in an appealing and eye-catching look and feel to internet users in a rich online presence that is easy to find, reach and share.

This rich online presence also boosts Basim magazine identity & content beside the paper version; it provides many interactive features that take the portal visitors much beyond the one-way paper version. It’s a state-of-the-art graphic design that follows latest usability guidelines and trends in order to deliver to the online readers the best user-friendly experience, especially for kids.

The portal also offers interesting social networking features whereby kids can subscribe to become members on the portal as Basim fans. Kids can start also visit the profiles of other fans and add them as friends to start building their own social network over Basim portal. This is done under full supervision of admins who moderates kids’ uploaded images and posted texts ensuring all their community is safe and interesting to them.

Then comes the developed flash games, with the idea of collecting “user points” through many activities on the portal including playing games and achieving higher scores. Points can be exchanged later with gifts offered by Basim like annual subscriptions..etc

The web portal makes use of the cutting edge technologies of the Web 3.0 while providing an easy way to organize and manage next generation multimedia contents with the ability to create on-the-fly new publishing interfaces and dedicated data feeds for content syndication.

 

Tunisiana Mobile portal, an unmatched success story.

Tunisiana’s WapUp users doubled in no time!

In March 2007 Interact developed the Mobile portal for Tunisiana (Tunisia’s leading mobile operator), providing their subscribers with a content-rich and user-friendly portal.

The portal offers a variety of contents via six different Content Providers. Among the contents announced there are downloadable contents (ringtones, images, games) and editorial contents (international and local news, weather, sport news and the star signs etc.) Tunisiana manages the contents of the section Infos Tunisiana, for services and products offered by the operator.

On May 2010 Interact launched the new version of this portal, branded WapUp, Tunisiana wap portal.

The new version offered a rich user experience and an enhanced look and feel, in addition to new interactive, user centric features such as the WAP Chat and Gifts.

WapChat is a WAP chat service that can be accessed through WAP enabled phones, it allows users to chat with each other based on their interests. They can also chat in public chat rooms or create their own private chat rooms and invite other people. Subscribers can manage their own profile and customize their account profile picture via WAP and MMS. Subscribers can also receive SMS alerts and notification upon receiving private messages and also newsletters via SMS.

The social nature of the service is so strong that in less than a month from its launch the service has grown to an exceptional number of users above any forecast. Interact is really proud of this project since it is a clear case of interesting, revenue generating services that we provide to our customers.

Finally in November 2011, Interact was proud to deliver the hardware expansion project to extend the capacity of the platform to consume more than double the load.

 

Action Script & Java Developers are needed.

Interact has two vacancies:

1) Full/Part time Java Developer:
Job Purpose: Creates a unified media steaming management solution built on real media Helix server & producer by developing, implementing, and maintaining Java based components and interfaces.
Experience: 2+ years of experience in java software development.
Job Duties: Designs, develops, and implements web-based java applications to support business requirements. Performs program coding and testing. Resolves technical issues through debugging, research, and investigation. familiar with standard concepts, practices, and procedures within a software development. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of tasks. A wide degree of creativity and latitude is required. Typically reports to a supervisor or manager.
Skill:
* J2ee (jsp, servlets ).
* Object-Oriented Design (OOD)
* Good understanding of design patterns.
* Good experience in (rdbms) relational database management systems specially MySQL.
* Apache Tomcat.
* HTML & CSS.
* Knowledge of open source concepts and tools.
* Linux knowledge.

2) Part Time ActionScript Engineer – Game Developer – Flash Expert:

Job Purpose: Developing 2 interactive online games.
Job Duties: Use Flash Builder and/or Flash CS5 to build Flash assets from scratch, write clean, reusable, and scalable ActionScript code.
Skills:
* Strong background as a Flash Developer
* Proficient experience developing ActionScript 3 and JavaScript Integration.
* Experience web-based game development and visual design development.
* Experience with Web 2.0.

If it sounds exciting please contact us as soon as you can, and send us your CV to [email protected].

 

Turn-key web video production services!

Interact Egypt, as a regional leader in online media and e-marketing, recently launched its latest services for end-to-end video productions targeted for the web and specifically YouTube. This service includes Pre-production, production and post-production services and also video management and promotion over YouTube.

This new service is now launched by Interact Egypt jointly with Basim Animation Studios to open new areas of E-marketing. Basim Animation Studios is a production house that provides different Media production services with special focus on Arabic content.

Web video production extends Interact’s offerings in E-Marketing through developing characters and animating them in video productions that can be a powerful tool for marketing, branding, advertising as well as education. Check behind the scenes of an actual video production.

 

Online video made simple!

Interact Egypt is happy to announce that it’s now the solution partner for Brightcove’s video platform helping clients to build next generation online video experiences. Using Brightcove’s leading platform, Interact Egypt helps leading interactive marketing, design and development firms to use the extensible features of the Professional or Enterprise editions of Brightcove to build custom client video solutions.

Brightcove is one of the most popular professional video delivery platforms, founded in the United States of America in 2004. It is the first true Internet TV for Business, offering integrated streaming solutions for independent content providers, institutions and companies.

Brightcove allows to easily integrating with pre-existing web and mobile platforms and has several features; Uploading & Encoding, Content Management, Players and styling, Delivery, Mobile devices, HTML5 Video, Live streaming, Distribution and syndication, Youtube sync, Social media, Advertising and monetization, Analytics, Extensions and integrations… Know more

Interact offers a rich, updated, on-line catalogue on www.streamcast.it , the site is dedicated for reselling digital media hardware and software.