We were glad to be present at RiseUp Summit again this year for the 4th time in a row
We always focus on introducing the latest technologies, sharing experiences, knowledge, resources and best practices with the dynamic entrepreneurs and startups for empowering this ecosystem in Egypt and the region.
Access to knowledge team started the workshop by introductory remarks on Open data explaining the potential of open data and what it can be used for, giving examples of businesses sharing data, such as Telsa and they presented some case studies such as en2ly showcasing how can Open data improve the transportation sector in Cairo
And they highlighted how businesses can harness the power of data and that open data creates new business models that didn’t exist before
The semantic web is changing the way we use the internet
Our own Fady Ramzy InsideOut CEO presented to the attendees the following:
The web has evolved “from web of pages to web of data”, Computers understand the meaning of what we publish on the web.
The types of data on the internet and how to structure the content over the web in terms of open data
How content classification enables content discovery and creates alternatives entry points and routes for contents
And Fady highlighted
The key to break the internet is to tell stories and distribute it in an efficient way
“Data is the current oil.” If we get data we can create new business models and change the world
He advised attendees to build their own dataset using WordPress as WordPress CMS is still number 1
And he explained to attendees how to structure content on WordPress using open data technology such as Wordlift
Fady also presented a demo about Wordlift to inspire social entrepreneurs in this untapped area of massive opportunities
What is Wordlift?
WordLift, by Insideout group, is a content analysis and recommendation tool for WordPress. It is a tool for publishers, newspapers and magazines to organize their content in a meaningful way, expose it better to search engines, boost their user base, website traffic, advertising and above all user experience and accordingly revenues.
Wordlift adds semantics annotations and combines information publicly available as linked open data to support editorial workflow learn more about it here
The workshop was really interesting and attendees were highly engaged and The hashtag #Opendata went trending during the workshop
Live Streaming Karm Solar annual forum
Karm Solar launched its Annual Forum as RiseUp’s first satellite event. KarmSolar is a solar technology and integration company that delivers innovative solar solutions to the agricultural, industrial, tourism and business sectors. Since its founding in 2011, KarmSolar has been Egypt’s largest private off-grid solar energy integrator, with exceptional experience in developing its award winning high-capacity solar pumping stations
The Forum featured a series of major announcements, keynote speakers and showcases
We had great pleasure to provide Karm Solar with Live streaming over their Facebook page, which had great impact by putting their online audience at the heart of the event.
Riseup summit is Egypt’s largest entrepreneurship summit to be held for the 3rd year This year RiseUp15 took place on the 12th & 13th of December 2015 and it’s slogan was the summit’s slogan is “The world is coming to Cairo”it was a great success and it took place this year on at the heart of Cairo “American University Greek Campus, Les Freres Bab El Louk School and Falaki Building located in Tahrir Square” combining business owners and young ideas in one place, to provide opportunities for startups and linking entrepreneurs with investors.
How RiseUp is Flourishing the Middle East startups
#RiseUp15 – The facts and figures
Speakers from Google, Facebook, Uber, Microsoft, Aramex, Techcrunch and many more discussed Egypt and the MENA region’s ecosystem and the prospect of investments in startups.
Startups showcased their projects, aiming to catch the attention of investors and professionals to attain the funding needed to bring their ideas to life. They had the opportunity to network, discuss and listen to Keynote speakers sharing their success stories also participants had the opportunity to join professional workshops.
How Startups Drive Local Economy Growth:
Startups are refuelling hundreds of cities worldwide
Small business owners are locals. They live locally, shop locally, and use local resources. They employ local manpower, local freelancers…they come up with more revolutionary technology and innovative ideas
When these startups grew, they will directly impact growth of their cities
Small businesses plays a very important role to develop and boost Local economy in the future
How InsideOut Today was of assistance for RiseUp15
Live Streaming the event to the world:
InsideOut Today proudly provided for the 3rd consecutive year the live streaming service for the RiseUp Summit broadcasting the event to the world over the internet to multiple devices, using our video streaming platform, the HelixWare.
This year was more challenging to us as the event grew bigger with many tracks and many interesting sessions, workshops, keynote speeches and fireside chats to be live streamed! Thanks to the Riseup team who assisted us in spotting the most important spots to stream. As usual, we have provided one live-streaming portable station that included the capturing devices, encoders, professional services and finally the HelixWare streaming servers over the cloud.
Social Media Monitoring:
We are also glad that we supported RiseUp team in understanding the traction happening about the event over social media. We provided a full detailed report about the Online Social interaction across multiple networks, before during and after the event. the report included the total number of mentions, location of users and source of traffic, the top influencers, top contributors and top mentioned users, languages used and top hashtags associated with RiseUp15
Personal Branding Workshop:
InsideOut Today CEO Fady Ramzy conducted a very interesting workshop about Personal Branding and it was the most booming workshop in Riseup15 which was overbooked with double the number of attendees in other workshops during the two days.The room was packed with very energetic youth eager to learn about Personal Branding.Following the workshop Fady had Side Chats with some of the workshop attendees for sharing Knowledge, opinions and experience and it was a really interesting discussions! Here is the Simple steps how to build your personal brand online
Also Gladly this year we had our own booth at #RiseUp15 to showcase our very own product HelixWare Online Video Platform which was a great opportunity to introduce HelixWare to the Mena Region
The Interaction on the hashtag #riseup15 generated a great engagement as people were posting pictures and feedback during and after the event and we collected some of the best advices by those who made it big here and also we collected some lovely pictures from #riseup15 on our flicker account
Was such a great journey to be operating Social and covering the event; we enjoy being part of the community and supporting entrepreneurship in all fields. Looking forward for RiseUp16
This is the story of our new brand, InsideOut Today!
It has been a very interesting journey since our company was born in 2009, launched by Andrea Volpini who initiated the setup for the company beginning of the year then myself, Fady Ramzy, joined as the country manager in June to start the journey of Interact Egypt bringing online innovations from the European market to Egypt and the Middle East. Interact Egypt, started as the regional office for Interact SpA to strengthen the footprint in Middle East and North Africa, especially in the Telecommunications market. We started building the team and we were (and we still are) very focused to get the best calibers in town in terms of technical skills as well as personal entrepreneurship & enthusiastic spirit! The very first team members were Remon Magdy, the brilliant Service Delivery Manager, Ahmed Atef as support engineer & Jasmine Alladin our energetic online marketer.
Celebrating Andrea’s birthday in Cairo 2009, with an exciting gift from the team: A Shisha 🙂
And we moved forward …..
Now we were closer and more local to our Egyptian as well as regional customers in Egypt, Tunis, Algeria and others, even including Pakistan. We started our journey by having all the R&D operations done in Cairo as well as the regional support operations. Lastly was the business development to grow our own regional footprint and it was interesting to expand our customer base to Saudi Arabia, Kuwait, Ghana and others in the MENA region. We were also proud to have a network of worldclass technology partners, like RealNetworks where we launched their Helix 13 platform in 2009 in Cairo in an interesting event inviting partners, customers and telco/media key players. Since then, we have been their regional partner for next generation streaming technologies. We were always committed share our experience to the local community through lots of public events we did as online marketing consultants, also with giant partners like Al-Ahram (in media & publishing sector, check the photo set) and Ministry of Communications & Information Technology (in Government sector, check the photo set), Google (in ICT sector, check the photo sets & session video) and IOETI (In travel & tourism sector, check the photo set) and also Markedu and Afritech (in the sector of online marketing, check the BBC interview and photo-sets: Markedu & Afritech). Based also on our commitment to local startup eco-system, we believe that we did the very first web-seminar about E-marketing for Entrepreneurs in Arabic! http://www.youtube.com/watch?v=DMG9hR_hG20
The Egyptian Revolution
A major milestone for Interact Egypt, as well as the whole Egypt, was the Jan 25th revolution in 2011 where young Egyptian generation wanted to create a new Egypt that’s more dynamic and enthusitic going away from 30 years old stagnant political regiem & scene. This revolution was ignited over social media, and we had to summarize the whole story for those days before, during and after the revolution in a summary slide-deck that went viral and a public photo set.
Andrea makes another entrepreneurial move!
Few months later, as a serial entrepreneur, Andrea decided to make a major entrepreneurial move by moving out of Interact SpA and creating his own startup with David RiccitelliInsideout10 SRL to bring a step forward their own restless dedication towards online innovations, and with special focus on another major passion the semantic web – where the web is about things not strings! It is the next generation web where computers understand the needs of human beings and makes the online journey looking for content and services easier and richer discovering more facts and exposing more values. At this moment, the very first version of our first semantic web product, Wordlift, took place. Wordlift started basically as WordPress Plugin that provides an easy-to-use method to enrich user-created text (a blog post, article or web page) with HTML Microdata, and evolved across different versions to be the tool to help bloggers, publishers & content creators to organize their posts and pages using “concepts” like we do in the real world. Accordingly, Interact Egypt was reborn again, instead of being the regional office for Interact SpA, it was the sister company for the new startup, Insideout10 S.R.L having an amazing team back in Rome including Maurizio Sarlo, Francesco Scavelli and Kim Renberg as first believers of this new path. This move was a major change to our team, where for the first time we had to become a startup ourselves since we were not relying anymore about the Italian mother company. We grew our own footprint unleashing the potential in Africa where we started building online music and online advertising platforms. Moving the the Gulf (GCC) region, where internet speeds were even booming, our streaming platform was the exact solution for Telco operators who wanted to provide streaming services to their customers, starting by Saudi Arabia and Kuwait.
Tough times, that generated more success
Moving forward to the next years after the revolution, namely 2012 & 2013, it was challenging & tough time for us due to the overall situation in Egypt. The elections for a new president, was a unique experience that many Egyptians had not witnessed for the previous 30 years, or (if age is less than 30) then it was a first-time experience. We had our contribution here too: Our social media monitoring report about presidential candidates went viral & trending over slideshare and also received the attention of international media like BBC, CNN and Wamda https://twitter.com/slideshare/status/214366046247845890 https://twitter.com/samuelcnn/status/214326101504311296 Back to our core business, Enterprise Content Management Systems (ECMS) and media delivery, the year 2012 was major year for technology advancements on both fronts. In digital media, the new MPEG-DASH (Dynamic Adaptive Streaming over HTTP) technology started to evolve, we witness that clearly during our visit to IBC in Amsterdam, where we celebrated the launch of our second major product (after wordlift) which is then code named HelixCloud. HelixCloud is basically a middleware that provides a management framework and an intuitive Web UI on top of Helix Universal Server to help ISPs, Telco Operators or large enterprises to take control of their streaming platform. This product has changed the way our customers do streaming business. For example in A1, Austria’s leading telco operator providing them with a scalable and robust future TV platform that boosted their revenues through ingesting advertising in video playlists as well as lowering operational costs. It was a busy year though in 2012, between launching new versions of the mobile portal for Tunisiana (our telco customer in Tunisia), Augmented Reality for Enel (energy customer in Italy), upgrading the streaming platform of FastTelco (Telco customer in Kuwait), boosting back travel industry in Egypt through events & trainings and also launching social media contest for Savoy Group (travel customer in Egypt, a leading hotel complex in Sharm el Sheikh). Good news also was that, again our products like wordlift were getting media attention. This is also beside lots of work also on the Italian side, summarized in the next leaderboard video. http://www.youtube.com/watch?v=eOyW8LrK_Dc
Moving forward in 2013, the new spin-off called Redlink became finally a reality, providing semantic technologies to news & media, and changing the way computers work for people! This was the year of linked open data for us, where we started heavily focusing on these technologies and providing it to our customers like the linked open data for Enel project, and other projects across Europe as well. The InsideOut Group now started to taking shape between the three companies, with a startup spirit! Having said so, back to Cairo, the major trend was the uprising tech startup eco-system that was really booming, with lots momentum going on, and we were actively there on several fronts like providing guidance to Entrepreneurs, speaking at and supporting events like Riseup Summit , launching Egypt’s first Augmented Reality meetup, and lots more. Although political scene was quite tough in Egypt those days, we managed to deliver our best quality of services and also expanded our services and footprint to South Africa, crafting a solution for democratizing the radio programing there! Another major milestone for 2013, towards end of year, was the start of MICO (Media in Context) project, a European Union part-funded research project to provide cross-media analysis solutions for online multimedia producers. The 3 companies of the group are working harmonically on that project while our role, here in Cairo, is providing interesting use cases for this research project.
Once again, politics and technology happening come across on our Interact Egypt timeline. The date is Jan 28th 2014, which is a very important and stressful date in Egypt for two reason: The trail of former president Mohamed Morsi facing jailbreak charges and the second reason was the 3rd anniversary of revolution, namely that date on 2011 was called the “Friday of rage”.
Lets talk technology!
But, the same date was stressful on another more interesting track than politics, technology! It was the announcement date for Google Cloud Developer Challenge 2013, an annual software applications contest based on Google app engine. The contest, that started on September 4th had many applications submitted from different parts around the world including India, Latin America, Middle East and North Africa, South East Asia, Sub-Saharan Africa and finally. United States, Europe and the Rest of the World. The contest had 5 milestone dates starting from competition start till winners announcement and was really a very useful experience for everyone who joined regardless where he/she reached. Behind the scenes, everybody also witnessed and was amazed by the energy of the enthusiastic young lady orchestrating the whole contest, Elizabeth Clark.
The tech startup scene?!
Middle East participation was, as usual, quit interesting to me. In the last 4 or 5 years, the tech startup ecosystem started to flourish and get unleashed in the Middle East in general, and Egypt in specific. For this reason also in the recent years Egypt saw lots of events, contests, hackathons for tech startups, from international entities including Google’s own “start with Google” (where our country manager Fady Ramzy presented an interesting session about E-Marketing Strategies for entrepreneurs) and the more interesting events like Startupweekend, that was courageous enough to move away from Cairo to other places all over Egypt including upper Egypt cities witnessing such events for their first time like Assuit and Aswan! This also ignited local scene here in Cairo to start running our own “local” entrepreneurship events like RiseUp summit last November.
Our geek is here!
Back to our #gcdc story, which is even more interesting, since Interact Egypt’s own geek Mohamed Abdel elRahman was one of the finalists with his cool application Courseit, which enables you to learn anything you want, you can find numerous of useful written courses and streaming videos that can optimize your knowledge and skills in many different life categories. Mohamed is a real example of Egypt’s new generation technology geeks, his personal hobbies is to play around with new Content Management Systems and programming languages, reading techies blogs, trying out new frameworks. On that day he was really nervous and curious to see his app as the winner for the Middle East region, and we all supported him and had the same passion 🙂 But then, the announcement was on that night, due to difference in timezones, which added more stress here!
Finally the announcement came out late night from the Middle East were Geo Sketch from Saudi Arabia and Travellog from UAE, but our Mohamed was even filled with further energy to proceed on the geeks track and jump into future contests again!
Interact would like to congratulate all the #GDCD winners worldwide and especially the uprising Middle East!
Rise Up summit is Egypt’s largest entrepreneurship summit, it took place on November 24 and 25 at the heart of Cairo “American University Greek Campus in Tahrir Square” gathering entrepreneurs, business owners and young ideas along with whole Egypt startup ecosystem in one place, to provide opportunities for startups and linking entrepreneurs with investors.
Opening ceremony on November 24 started by introducing the key organizers behind #riseup13
Abdel hameed sharara
Abdel Hameed Sharara, the founder of Rise Up Egypt said that the most important thing sought by the summit is to look for the best ways to reach a better society, and to improve the standard of living in Egypt, through the adoption of major companies for young entrepreneurs and help them start to apply their ideas. After the summit, he is planning to tour Egypt’s governorates and expand the event to become RiseUp MiddleEast or even RiseUp Africa.
Ahmed El Alfi
Ahmed El Alfi Flat6 Labs Founder and Sawari Ventures Chairman he is funding the new GrEEK Campus where the event took place he said: he is planning to change the Campus in the coming years, by turning the facility into Egypt’s very own Silicon Valley. “In 2 – 3 years, this will be the Arab World’s and Africa’s entrepreneurship headquarter; and since RiseUp Summit is aiming at the same goals as we are, we are proud to host it here,” El Alfi also explained that the location of the venue is very convenient, since half of Egypt’s population (40 million people) are able to reach it in about an hour and a half.
This event is highlighting that Egypt has the capacity to go through the necessary alteration to develop the entrepreneurial community, regardless of the present political, economic and social barriers.
Engineer Atef Helmy, Minister of Communications and Information Technology participated in an opening discussion panel where he talked about the National Strategy for Communications and Information culture of entrepreneurship in Egypt, and the four programs applied in universities for the development of this concept for the rehabilitation of its graduates for working life and creativity in their field.
The MIT Enterprise Forum was a great input at the summit, through the one-hour panel discussions about challenges facing entrepreneurs in Egypt. Hala Fadel, the Chair of MIT Enterprise Forum in the Pan-Arab Region, believes that Egypt has courage, energy and great ideas – a combination that the RiseUp Summit has embodied and used efficiently to connect entrepreneurs on a wide scale.
Pointing the importance of education, the American University in Cairo’s Entrepreneurship and Innovation Program was also a key organizer of the summit. “Egypt’s future lies in its education and private sector,” Dr. Sherif Kamel, the dean of AUC’s School of Business stated at the press conference of the preopening of Rise Up Summit
The Greek campus is packed with some great entrepreneurs – Injaz Trade Fair
More than 2,000 entrepreneurs attended the summit and showcased their projects, aiming to catch the attention of investors and professionals to attain the funding needed to bring their ideas to life. They had the opportunity to network, discuss and listen to Keynote speakers sharing their success stories also participants had the opportunity to join professional workshops.
The event featured a mixture of keynotes:
Cairo Angels Pitch 8 to 10 startup teams at Rise Up Summit were given the chance to pitch behind closed-doors to gain invaluable feedback, and possibly investment.
MIT Enterprise Forum Pan Arab Region Panel Discussions Panel moderated by an individual with relevant experience with diverse experts to answer audience about the many challenges that face entrepreneurs and organizations working in entrepreneurship in Egypt
Wamda’s “Pitch N’ Mentor” Entrepreneurs joined breakout groups with experts to learn how to perfect their 1-minute elevator pitch for both investors and the media.
Pitch and Ride PitchNRide is one of the highlights of RiseUp. This unique event puts an entrepreneur in the back seat of a cab with an investor. The entrepreneur does not know who the investor is until they get in the cab. They have exactly the time it takes for the cab to circle Tahrir Square to make their pitch. No presentations, just their skills to convey the idea and engage the investor.
Rise a Thon Where the real action happens during the Rise Up Summit! In this unique hands-on workshop, teams to build new products in less than 2 days to solve a number of challenges
Trade Fair by Injaz Egypt Injaz- Egypt in collaboration with RiseUp Egypt provided 50 booths for already established start-ups to showcase their products and services
Mini Workshops by FLAT6LABS The mini-workshops is a series aiming at solving startups challenges through the case study method.
Enspire by Endeavour Egypt The Enspire series are a series aimed at igniting inspiration and motivation through revealing successful entrepreneurial endeavors.
Fady Ramzy CM of Interact Egypt at Enspire Talk Stage
Our CM Fady Ramzy was one of the speakers at #enspiretalk he presented sharp advises to digital entrepreneurs through also the inspiring success story of Interact Egypt and how it all started over linkedin. And he highlighted the massive social media tools we have today and the best way to use it. In the closeting ceremony he also announced the digital media academy opening next January 2013.
Live Streaming Views
Interact Egypt proudly provided the live streaming service for the Rise Up Summit broadcasting the event to the world over the web to different devices and smart phones. It attracted more than 2,000 viewers to the live stream embedded on different websites. Interact Egypt provided Riseup with a turn-key solution that included the capturing devices, encoders and cloud streaming servers.
Interact Egypt team provided all the required professional services to run smoothly the streaming where we also streamed different activities from the event to the whole world and therefore we streamed the MIT Enterprise Forum Pan Arab Region Panel Discussions, an Enspire talk by Endeavour and a debate about funding held by Ra2ed A3mal. You can check the video archive.
The closing ceremony in the evening of 25 November began with a Google Hangout connecting 20 Arab entrepreneurs located in different countries around the world to share their experience with the attendees of the summit in Egypt. The Hangout was managed from London by Hala Fadel, the Chair of MIT Enterprise Forum in the Pan-Arab Region.
Talaat Harb 5 D Reincarnation
And the biggest surprise at the closing ceremony was a 5 D Reincarnation of Talaat Harb Egypt’s pioneer economist and entrepreneur giving a beautiful speech urging youth to rise up.
The Hashtag #riseup13 generated a great engagement as people were posting pictures and feedback during and after the event and we collected some lovely pictures from #riseup13 on our flicker account
Last Wednesday 24th of July Interact Egypt partnered with Mercy Corps Egypt to organize a Ramadan Geeks iftar to bring the entrepreneurship and technology community together.
The attendees, more than 70 geeks, e-marketers and entrepreneurs, all enjoyed the opportunity to network, discuss, listen and ask their questions to Fady Ramzy, Country Manager of Interact Egypt, who presented some interesting trends in the e-marketing field.
The dish party was made up of fantastic food and even more delicious desserts to which the majority of people would like to know where the Nutella Atayef came from and what shop it was purchased from, if you do have the answer please do email us!
Breaking News…Digital Media Academy coming soon!
There was also opportunity to update the community with some exciting news during the iftar, the main update was proudly announced by Fady and Interact Egypt revealed the upcoming Interact Egypt Digital Academy program to be launched by end of 2013.
To know more about the digital media academy please fill out this form hereto have the chance to receive the latest news and course details.
Mohamed Ismail from Qualcomm announced the opening of the second round of theCinemobile film festival competition and Hesham Wahby CEO of Innoventuresgave a brief discussion on the upcoming programs to support the Egyptian entrepreneurship ecosystem.
As in every networking event, there was also some time for mentorship in which Fady enjoyed mentoring a young startup team through their challenges on complementing their live scripting service with an online video platform in order to enhance their visibility and extend their reach to the desired participants. Many attendees had questions on the buzzwords & latest trends of emarketing and there is an evident struggle in grasping all of this terminology together, therefore during the event Interact Egypt gave some simple definitions to the most recurring buzzwords floating around the community recently, if you do have a burning question on emarketing please send usan email or messageand it would be our pleasure to answer you and refer you to the team representative with the most knowledge and expertise.
Fusing technology & agriculture
One of the highlights of the evening were the discussions on emarketing topics, and it was a pleasure to have talks & clarifications of the terms regarding the gathering of open data & open linked data to benefit and strengthen a particular industry or target group. One of the discussions that we really enjoyed and wanted to highlight was regarding the deep need of open data to the agriculture and farming industry here in Egypt which can be available to any person or even any application or computer program to use, queries posed between Fady Ramzy and one of our attendees. Currently most of the data about agriculture in Egypt like irrigation, fertilizers, seeds, crops, etc is scarce over the internet & unstructured and is not readily available or easily accessible. At Interact Egypt we are very passionate about the use of emarketing to empower markets and open free data and we believe if we can have such data gathered in a proper way, the agribusiness in Egypt would be transformed to the next level, and we would be very interested in exploring this subject forward with interested participants!
Master Tweeters of the evening!
Last but not least in honor of the #RamadanGeeks themed iftar, Interact Egypt also gave away a surprise prize to its Top 3 Master Tweeters of the evening, in which they each one 1 free pass to a course of their choice in the upcoming Digital Media Academy, a big congratulations goes toShaymaa Gaafar, Mohamed MordiandMuhamad Mansour.
We would love to hear your feedback about the upcoming Digital Media academy, please fill outthis form and we will strive to answer all your queries as soon as possible.
Finally we would like to extend our thanks to all attendees and hope you enjoyed the networking and delicious food from the iftar dish party. We hope to see you at our future events, to find out more about upcoming meet ups follow us on FB, Twitter and Meetup.com.
For some great pictures of the RamadanGeeks iftar check out our flickr account.
For inquiries and feedback please email us at anytime.