The subtle decline of coworking spaces
We did anticipated the coworking trend quite clearly (and we’re glad to ear the Arab World is also striving to make innovations become a tangible economy – after all InSideOut10, being the major shareholder of an innovative egyptian company, is proudly part of this process) and with the same confidence we can forecast its decline.
Loosecubes a company that raised 9ml $ couldn’t make the coworking business…work (and just few weeks ago they closed their doors) due to a combination of factors that are hard to read outside of the “home-dome” (“home-dome” being the conditions even the bravest entrepreneurs face when working from home – in their sort of detached, comfy environment).
The idea of a workplace has to be somehow different then these 1st generation of spaces proposed (basically moving the “home” into a larger space where single desks meet together doesn’t really work – in the mid term): we need to mix an high-class corporate experience, the every-day “home” comfort (linked with stunning HD telepresence – that preserves and nurture who decides to avoid pollution and to remained buried in his/her “home”) with the need for contemporary surprise (what’s on today? – what’s the challenge we’re here for?).
A common focus after all (or even more then one) – something we share with the environment and the people – we “choose” to have around us – is needed.
From the architecture point of view the new “office” is transparent – data whether earned, generated or simply intercepted is displayed on its floors and made available using laser led beams to the outside world.
The work we do every day online keystroking
on our keyboards, or gesturing
on our tablets shall find its own ambitious shape
in the real world
– we need to conceive a Second Life
of our digital World – a MURE
: Multi-User Real Environment
(as opposed to MUVE
). This is the office we’re ready to work for!